Why dark circles appear
Genetics, tiredness, pigmentation, ageing, allergies, dehydration and shadows created by under-eye hollows can all contribute.
What a mask can do
A hydrating eye mask may make dry, tired skin appear brighter and smoother. Cooling patches may also temporarily help the eye area look less puffy.
However, an eye mask cannot permanently remove genetically determined pigmentation or structural hollows.
For fresher-looking eyes
Combine your eye-care ritual with good sleep, hydration, daily SPF, gentle skincare and avoiding excessive rubbing of the eyes.
Think refresh rather than erase. Care deeply. Age beautifully.