The order that works
Cleanse your skin. Apply your patches. Relax for the recommended time. Remove them and gently tap the remaining serum into the skin. Wait until the surface no longer feels overly wet, then apply your makeup.
When it helps most
This can be especially useful before weddings, dinners, photographs or long days when you want your under-eye area to feel beautifully prepared.
A pre-makeup ritual
Consider it your pre-makeup ritual.